Associate Manager, Acquisition Marketing

Location New York, NY
Preferred Experience 0-2 years
Salary

PubWorX is looking for a well-rounded, creative, and highly motivated Manager to execute marketing activities for its major clients.

Responsibilities include the execution of marketing strategies for all direct marketing promotions.  The Associate Manager will be directly involved in all aspects of new business acquisition on a highly visible team with the ability to learn and grow within the organization.

Primary Responsibilities:

  • Assist with the execution of all direct marketing plans for all new business efforts including Direct Mail, Email, Digital, Insert Cards and Cross Promotional campaigns.
  • Work with creative teams on updating offers, packaging and creative approaches for all marketing efforts.
  • Assist managers in the development of list plans and test recommendations, research new markets and list selects.
  • Support digital teams with planning and executing campaigns.
  • Update, finalize and analyze results of each promotion.  Recommend future plans based on results.
  • Assist in the development of budgets and monthly financial reconciliations.
  • Research and develop new sources of business.

Requirements:

  • Bachelor’s degree
  • Ability to move easily from day-to-day details to strategic overall picture
  • Excellent communication, analytical and problem-solving skills, as well as the ability to multi-task
  • Strong organizational, follow-up and interpersonal skills
  • Knowledge of Microsoft Excel is a must, as well as basic Microsoft Office programs